The blog

CI × AI

Notes on reading markets, telling signal from noise, and using AI for research.

Why Most Battle Cards Fail (and How to Rebuild Them)
Competitive strategy

Why Competitive Intelligence Is More Than Competitor Analysis

Win/Loss Research: Why It Fails and How to Redesign It
All published blogs 8 articles
01

Why Most Battle Cards Fail (and How to Rebuild Them)

Competitive enablement Frameworks Research practice 02

Win/Loss Research: Why It Fails and How to Redesign It

Research practice Win-loss 03

A Practical 2–4 Hour Competitor Analysis & Market Intelligence Sprint for PM/PMM Teams

AI workflows Positioning Research practice 04

Do You Really Need a Market Research Report?

Market research Research practice 05

3 Simple Competitive Analysis Frameworks to Use in Your CI Strategy

Competitive strategy Frameworks

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